Rhetoric (Book 1)

A summary of my thoughts and notes on the Rhetoric, Book 1.

Keep in Mind

Rhetoric is a faculty for structuring arguments, not a science studied to discern the truth.

But in proportion, as anyone attempts to make of dialectic or rhetoric, not what they are, faculties, but sciences, to that extent he will, without knowing it, destroy their real nature, in thus altering their character by crossing over into the domain of sciences whose subjects are certain definite things, not merely arguments.

First Principles

Enthymeme: A syllogism with an unstated, rhetorical permise

Formal Syllogism:

Enthymemes allow a speaker to use the audience’s reasoning to supply the unstated premise.

Example: A rhetorical induction

Can be inducted into:

Or alternatively (as a proveb),

Can be inducted into:

Examples allow a speaker to use the audience’s reasoning to induct the associated premise.

The Means of Persuasion

  1. The character of the speaker
  2. Putting the listener into a certain frame of mind
  3. The speech itself, in so far as it proves or seems to prove

Types of Rhetoric

Deliberative: Future - Horatory/Dissuasive - Expedient/Harmful - Examples

Used for making decisions on future actions.

For example, new legislation, company directives, and choosing where to eat dinner.

Epidiectic: Present - Praise/Blame - Honorable/Disgraceful - Amplification

Used for expressing sentiment about an individual.

For example, media appearances, celebrations, and gossiping.

Forensic: Past - Accusatory/Defensive - Just/Unjust - Enthymemes

Used for determing if someone has done wrong.

For example, court cases, “lessons learned”, diciplining your kids.

Action, Virtue and Vice, Excess and Restrained

One can frame an argument about an action and its consequences using this table’s concepts.

Action Virtue Vice Excess Restrained
Punishment Justice Injustice Harsh Equitable
Conviction Courage Cowardice Foolish Sensible
Spending Liberality Avarace Wasteful Efficient
Display Magnificance Baseness Inflated Understated
Obedience Temperance Licentiousness Restricted Resourceful
Forgiveness Magnanimy Small-mindedness Unpunishing Ruthless
Empathy Gentleness Emotionlessness Pushover Stoic
Knowledge Wisdom Ignorance Single-minded Open-minded

Virtue = Performing action, causing good

Vice = Not performing action, causing bad

Excess = Performing action, causing bad

Restrained = Not performing action, causing good

Example: Discussion about conviction of a soldier

About a soldier who survived

Party of Praise: Despite almost certain demise, he fought courageously while his legion routed.

Party of Blame: His foolishness will eventually lead to death and loss of our most elite troops.

About a soldier who died

Party of Blame: Though defeat was looming, he foolishly fought while the rest of his legion retreated.

Party of Praise: His courage shows he was willing to fight for the cause, even in at pain of death.